Desmond & Dempsey

Desmond & Dempsey luxury pyjama brand exploded onto the retail scene almost immediately following its launch in 2014. D&D’s are now stocked in Selfridges, Fortnum & Mason, Bergdorf Goodman, Mr Porter and Liberty London, alongside their direct to consumer (D2C) ecommerce site.

We worked with founders Molly and Joel on a full site redesign and build, aiming to capture the essence of the brand, conveying both the luxury fabrics and hand painted designs together with the inspiration of the ultimate in lazy Sunday morning indulgence. With gorgeous imagery, video and storytelling behind each of the products, the site is designed to seamlessly merge the distinctive creative vision of the founders with eCommerce best practice to deliver a beautiful customer buying experience.